69 percent of Australians read blogs

According to a recent study: 69% of Australians read other people’s blogs, on average two to three times a week. While this is also considerably lower than many Asian markets, it is still a big number, indicating the interest Australians have in user-generated content.   …more Yet, very few people that start blogging or writing online,… Continue reading 69 percent of Australians read blogs

On using Twitter and other SNS’s for promotion

Being involved in media/marketing and having keen interest in All Things Internet, I often have people ask me about subjects that they have stumbled across or heard of and ask me a simple “what’s this _____ I’m hearing about?” Lately, I’ve been getting a lot of questions from people about using twitter and other social… Continue reading On using Twitter and other SNS’s for promotion